• LIVE Streaming @ rathyatra.live
  • Sri Gundicha LIVE from 7am onwards
  • Streaming also available on YouTube

Bhubaneswar, 04th July, 2016: ‘Rath Yatra’, the world famous car festival of Lord Jagannath at Puri will be available live to the audience across the globe, on the internet. OdishaLIVE, the First Web Channel Network of Odisha, will live stream the divine event directly from the Grand Road of Puri.

The Web Channel is going to broadcast the event on a special domain www.rathyatra.live. The devotees and audience can trail different phases of the Rath Yatra event like ‘Sri Gundicha Yatra’, ‘Bahuda Yatra’, ‘Suna Besha’, ‘Adhara Niti’ & ‘Niladri Bije’ at this domain. The Sri Gundicha Yatra, on 6th July will be transmitted live from 7am to 6.30pm. Similarly, the schedule for other events will be highlighted on the channel, OdishaLIVE official release says.

“This attempt of OdishaLIVE aims at showcasing the Jagannath culture before the global audience. Especially, the coverage will bring unique experience to the Indian audience staying at different parts of the world,” said the Founder & Editor of OdishaLIVE, Shri Nilambar Rath. “Moreover, the commentary in Odia language shall add value for the Odia audience,” he added.

Rath Yatra is the divine journey of the deities Lord Jagannath, Lord Balabhadra, Devi Subhadra and Shri Sudarshan which takes place every year during the month of ‘Ashadha’. As a part of the event, the deities are taken out of the main shrine and installed on three different chariots. Thousands of devotees and tourists throng to Puri and pull the Chariots on the Grand Road of Puri from ‘Shree Mandira’ to ‘Gundicha Temple’.

Similarly, the deities return to the main abode on the day of ‘Bahuda Yatra’. ‘Suna Besha’ or the Golden Attire of the deities is one of the unique parts of Rath Yatra which pull a lot of crowd for holy ‘Darshan’.

At the end of this nine days celestial event, the deities are taken back to the main Shrine which is traditionally called as ‘Niladri Bije’. Rath Yatra happens to be an exceptional global event which draws the attention of regional, national as well as international media and audiences from all over the world.

OdishaLIVE is a unique digital media initiative of India which focuses on production and showcasing of rich and diversified subjects of Odisha. It also captures and disseminates engaging audio-visual and multimedia content touching different language and culture of the country.


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